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The Best of ASOS’s Eco Edit

As a strong advocate for sustainable fashion, you better believe I jumped up and down in excitement when I discovered the ASOS eco edit! This curated collection has actually been around for a while now; after its launch in 2010, it became a “safe haven” for eco warriors to shop strictly ethical and fair-trade brands. What once was a few key items, is now a range that stocks over 700 items across skincare, beauty and fashion. Ethical fashion has seen mmense growth; it slowly, but surely, has become much more accessible to people all over the world in terms of size, style and price range.

Why shop sustainable, ethical and fair trade?

We don’t really hold ourselves accountable for the dangers of fast fashion; but we all have taken part in some truly horrific things. Just because we don’t see the impact of it directly, doesn’t mean it should be swept under the rug! Here are some highlights of what happens behind fast fashion:

Feel good about what you look good in

Without further ado, here are my favourite items from the ASOS Eco Edit. This bespoke list is a collection of clothing I have bought, or am planning on shopping, to grow my portfolio of sustainable clothing pieces!

Tops

Bottoms

Dresses and Jumpsuits

Outerwear

Swim

It doesn’t end there

Buying sustainable clothing does a world of good; unfortunately, it is not enough. In order to break from the throwaway culture/cycle we’ve been trapped in, we need to do more: reduce, reuse, and recycle! Reduce your overall consumption. Reuse and repurpose what you can. Recycle, recycle, recycle! Educate who you can and inspire others to join you on your journey of sustainability!